Brand & Package Design

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Jack London Ranch - Restoration Fund

Named for Jack London’s famous novel, White Fang was a non-alcoholic, sparkling white zinfandel beverage, bottled to benefit the restoration of Jack London’s Beauty Ranch. NDD kept the period feeling of the book by using a vintage Yukon map as background for the classic story illustration. Touches of gold foil on the lettering and neckband complemented the neck foil, giving the bottle a commemorative look.

Collaborators: Karen Sasaki, Kean Hiroshima and Lloyd Hryciw